{"id":34554,"date":"2025-04-15T02:36:25","date_gmt":"2025-04-15T02:36:25","guid":{"rendered":"https:\/\/newsfortnite.com\/index.php\/2025\/04\/15\/indian-origin-influencer-builds-4m-hair-oil-brand-inspired-by-indian-traditions\/"},"modified":"2025-04-15T02:36:25","modified_gmt":"2025-04-15T02:36:25","slug":"indian-origin-influencer-builds-4m-hair-oil-brand-inspired-by-indian-traditions","status":"publish","type":"post","link":"https:\/\/newsfortnite.com\/index.php\/2025\/04\/15\/indian-origin-influencer-builds-4m-hair-oil-brand-inspired-by-indian-traditions\/","title":{"rendered":"Indian-origin influencer builds $4M hair oil brand inspired by Indian traditions"},"content":{"rendered":"<p>Erim Kaur, a London-based entrepreneur, has built a $4.2 million luxury haircare brand, ByErim, leveraging her large social media following. Inspired by her childhood and traditional Indian hair oiling practices learned from her grandmother after her mother&#8217;s death, Kaur created a hair growth oil.<\/p>","protected":false},"excerpt":{"rendered":"<p>Erim Kaur, a London-based entrepreneur, has built a $4.2 million luxury haircare brand, ByErim, leveraging her large social media following. Inspired by her childhood and traditional Indian hair oiling practices learned from her grandmother after her mother&#8217;s death, Kaur created a hair growth oil.<\/p>\n","protected":false},"author":0,"featured_media":34555,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/newsfortnite.com\/index.php\/wp-json\/wp\/v2\/posts\/34554"}],"collection":[{"href":"https:\/\/newsfortnite.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsfortnite.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/newsfortnite.com\/index.php\/wp-json\/wp\/v2\/comments?post=34554"}],"version-history":[{"count":0,"href":"https:\/\/newsfortnite.com\/index.php\/wp-json\/wp\/v2\/posts\/34554\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsfortnite.com\/index.php\/wp-json\/wp\/v2\/media\/34555"}],"wp:attachment":[{"href":"https:\/\/newsfortnite.com\/index.php\/wp-json\/wp\/v2\/media?parent=34554"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsfortnite.com\/index.php\/wp-json\/wp\/v2\/categories?post=34554"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsfortnite.com\/index.php\/wp-json\/wp\/v2\/tags?post=34554"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}